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r/PPC

273K members · Marketing & growth

Can you self-promote in r/PPC?

9-to-1 rule

Only if you follow the 9-to-1 rule.

Follow Reddit's 9-to-1 guideline: for every 10 things you contribute, at most 1 is self-promotional. The other 9 are genuine, link-free value.

The rule

Spam

If it looks like spam and tastes like spam, don't eat it, report it. This includes but is not limited to posting a thread of services or tools by agencies, freelancers, contractors... etc. Don't use URL shorteners in your posts and don't Astroturf!

Source: subreddit rules, last checked 2026-07-13. Read the full rules on Reddit →

Before you post

  • Keep self-promotion under ~10% of your activity

The highest-intent moment

The safest way into r/PPC is not a post, it is a well-timed reply. Watch for: Campaign optimization questions, ad-creative reviews. Answer it genuinely first, then mention your product only if it directly helps.

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Writing about promoting on r/PPC? Drop in this badge (free, CC BY 4.0):

<a href="https://oneup.today/tools/reddit-self-promotion-checker/ppc" style="display:inline-flex;align-items:center;gap:6px;font:600 13px/1.4 -apple-system,BlinkMacSystemFont,Segoe UI,Roboto,sans-serif;color:#16231A;background:#F4F8F2;border:1px solid #B7D5B9;border-radius:8px;padding:6px 10px;text-decoration:none">r/PPC self-promotion: 9-to-1 rule &middot; via OneUp Today</a>

FAQ

Can I promote my product in r/PPC?

Only if you follow the 9-to-1 rule. Follow Reddit's 9-to-1 guideline: for every 10 things you contribute, at most 1 is self-promotional. The other 9 are genuine, link-free value.

What is r/PPC's self-promotion rule?

Per r/PPC's rules ("Spam"): "If it looks like spam and tastes like spam, don't eat it, report it. This includes but is not limited to posting a thread of services or tools by agencies, freelancers, contractors... etc. Don't use URL shorteners in your posts and don't Astroturf!"

How do I get customers in r/PPC without breaking the rules?

Instead of posting ads, reply to people already asking for a product like yours. In r/PPC the highest-intent moment is: Campaign optimization questions, ad-creative reviews. Lead with a genuine, specific answer and mention your product only when it directly helps.